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Dec 19
The Masquerade Effect — How Today’s Marketing Makes Brands Unrecognizable
Dec 11
Inside the mind of a Creative Strategist
Mar 24
Strategist is a designer, not a priest (a must-read for marketers)
Sep 2
Nera Kritis – Strategy Case Study (brief summary)
May 24
Nera Makedonias – New Campaign
May 21
Ouzo Plomariou campaign
Apr 23
Avin action fuels campaign
Mar 14
“Theatre is an accident”: Thoughts on storytelling, trends and marketing [on the occasion of the death of Edward Bond]
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